Branding is not only about logo design and giving an appropriate tagline to the business. Whereas, along with logo and tagline it also involves every aspect of customer experience, website design, social media advertising, and other marketing methodologies. In addition to this, advertisement and promotion are also important to build a great branding for the…
Evidently, with the introduction of technology the business and service sector are evolving rapidly. Due to this, Industrial Revolution has taken place but it’s probably pretty safe to say that is never going to happen again in future. As, the technologies are evolving, now the businesses are adopting new technology with their open arms. Technology is changing…
The continuous growth of competition in the market and prioritizing the customer satisfaction is affecting the service sector. However, for such following the traditional method doesn’t always work. Therefore, the introduction of technology in order to improve customer experience is widely taking place. The role of technology in service industry has promoted a number of…
What is a Franchise Business in India? A franchise business is generally defined as a type of business in which the license is given to a third party by the original business owner or franchisers. This authorized business license allows the buyer or franchise to use the original business name, logo, and products, etc. to…
What is Startup India initiative? Startup India initiative is taken by the Government of India in order to boost the trend of entrepreneurship in the country. Under the policy, India became the home of the world’s 3rd largest startup ecosystem. With this initiative, new employment opportunities are generated along with wealth creation. The government is empowering…
What is Digital Transformation? Digital Transformation is transformation of working from traditional method to digital technologies. Digital transformation can be applied over existing technology or transforming working of business process, changing culture, and customer experience. The digital transformation occurs to meet the customer needs over changing business requirements and market experiences. However, Digital Transformation in…
What are Startup Businesses? Startup business is a young company founded by one or more entrepreneurs. Usually, startups follow a unique goal in an innovative way to introduce the products and services into the market. Alternatively, we can say, a startup is a company where it works in a direction to solve a problem. However,…
What is a Distribution Service/Channel? A distribution service includes a chain of businesses or intermediaries which works as a distribution channel. Through distribution channel goods and services passes until the final product reaches to the buyer or end consumer. A distribution channel involves a number of intermediaries i.e. wholesaler, distributor, agents, jobbers, retailers, and even…
Before learning about the differences between Retail Business Vs Online Business. First let us learn about both the topics individually and after that make comparison. What is a Retail Business? Retail Business is selling of final products or services from a single point to its end user in small quantities. In this process, a retailer…
